In the beginning, there was WordPress… the Book of SEO genesis would probably start like this.
Whenever someone is looking for a way to begin their online journey, to the top results in Google search results, the answer always remains the same – try WordPress first.
WordPress is still a global phenomenon, although it’s been around for a long time now. From its launch back in 2003, it went a long way and took a number one spot as the most popular content management platform.
It powers 33% of the websites in the world, outnumbering the other popular solutions such as Drupal, Joomla, Wix, or Squarespace.
WordPress for websites is like peanut butter for jelly – a match made in heaven. WordPress is synonymous with the word website in most cases.
Why is WordPress the most popular CMS today? The reasons are numerous, but we think that the most important things are simplistic yet effective interface, attractive design, and most importantly – SEO.
WordPress is free CMS
It is free, and it will always be. Just like Facebook – WordPress shares the same philosophy. Just imagine how hard life was for business owners back in the 90s and at the beginning of the new millennium.
Programmers back then were fantastic beasts that no one could ever find, so the mission of making your website required a thorough search that took even more time to set everything up correctly.
WordPress revolutionized things drastically. Now you have a free website with a simple interface and customizations!
And it was easy to download and install, of course. You can always download the latest version—all for free. Yet if you are a premium user, of course, there will be some certain benefits. WordPress has 24/7 support for premium users, so if you can’t find the answers you need – these guys will resolve all the issues bothering you.
Simplistic interface
The WordPress interface is impressive to use because everyone can learn it quickly. The dashboard is neatly organized so you can create blog posts and pages in a matter of minutes.
In addition, it is open-source, and it is easy to find the latest WordPress plugins which help you improve certain functionalities.
You can publish your blog posts if you stick with the basic version, and you can design your brand new business website or your eCommerce store.
WordPress is very versatile, and it is a great base to start with. With a bit of patience, you will learn to optimize your posts and make them even more appealing to your target audience.
Did you know that there are 70 million posts published a day through WordPress? No wonder that it is very crowded on Google at the moment.
WordPress for websites that want to be found
SEO and WordPress sites often go hand in hand. WordPress for websites is created with SEO in mind. WordPress offers various plugins that can help you boost up your SEO scores, and we will mention the most popular – Yoast SEO, RankMath, and All in One SEO Pack.
No matter which one of them you pick – make sure to follow their guidelines to make everything work. With the SEO plugin, you will be sure that your website is optimized correctly and that Google will start noticing you more and more with each post you publish. One post at a time, and the internet will be yours.
Safety
WordPress is highly safe and secure to use. Yet hackers are always trying some new ways to get ahold of your data or sneak into your website. Malware, cyber-attacks, and similar things happen, but there are certain things you can do right away to protect your website.
You need to make sure that you possess the latest version, and not download some suspicious plugins. That is how you can prevent different bugs. It is highly recommended to use a two-step verification install security plugin and make a website backup, just in case.
Adding an extra layer of safety is always a great idea since it can save you from many headaches later. It is not about stealing your data. If your website gets hacked – it can be a grave danger.
We highly recommend getting an SSL certificate, which you can get quickly from your hosting provider.
You can always work on your website speed
No one likes slow-loading websites. Not even Google, and that was the idea behind the Core Web Vitals update.
Only websites that are fast, stable, and responsive will take the spotlight. What is the point in creating unique content if your website is loading slowly?
Think about this aspect as well; you can install a light WordPress theme that will make a fantastic user experience for your website. If you are now worried about this part because your website is a bit out of shape – we can take a look, and we will create a plan for you before the crawler finds you.
WordPress is for all sized businesses
From basic small business websites to large online stores- you can customize WordPress themes to your specific needs.
We mentioned that WordPress themes are flexible and customizable. You can easily add all the functionalities you need with plugins.
It can also be integrated easily with other applications. For example, you can integrate Google Analytics and watch how the customers are reacting to your content in real-time.
Therefore, with just one dashboard, you can get some crucial insights into customer behavior. Installing HotJar is also vital since you will see with which elements your customers are reacting.
The options are endless. With careful research, you will soon find a combination of elements, integrate it into your website, and witness the traffic growing steadily.
It is multilingual
WordPress has a base of 160 different languages, which also makes things easier. Maybe you will learn how WordPress works much easier when you are familiar with the language.
Although 71% of posts worldwide are written in English. It is still the most popular solution.
It is up to you to decide which option works the best for you!
WordPress is mobile friendly
Mobile traffic grew by more than 222% in the last five years. Of course, it is not such a great surprise because we are all playing with our phones, even now.
So for all business owners out there, website optimization for mobile phones suddenly became a significant thing.
If you are a WordPress user, you are in luck. WordPress themes are optimized for mobile use.
In conclusion
We answered the question of why WordPress is still the most popular CMS worldwide. So your next question should be – where can I get one?
If you are not tech-savvy and unsure how to create a website, we can help you. First, let us set the proper foundation with a fantastic brand new WordPress website for your business.
Then, after we set everything and make sure that all the elements are in place – both from the design and SEO side- we will help you learn more about WordPress for websites.
We can help you learn how to optimize posts, product and services pages and follow how your audience reacts. Your ideal website is just one click away.